The Marketing Pod, an award-winning B2B marketing agency specialising in the energy and environment sectors, has joined a small group of 2,700 businesses across the UK by becoming a Certified B Corporation.
This means that the Solihull-based agency has successfully met stringent B Lab Standards for social and environmental performance, transparency, and accountability.
According to the latest ONS data, there are 2.73 million registered businesses in the UK. This means that the certification places The Marketing Pod within the exclusive 0.1% of companies that have met the rigorous standards of transparency and accountability required by B Lab.
Specialising in marketing and communications for sustainable energy, utilities, and regulated industries, the agency views its B Corp status as a crucial step in promoting ethical practices across the supply chain.
The achievement follows a comprehensive two-year programme of improvements across every aspect of the business, from governance and employee benefits to sustainable operations.
Jen Hughes, Director and Co-Founder of The Marketing Pod, said:
“From day one, we set out to build a business that worked differently. Achieving B Corp status isn’t just a milestone for our agency; it’s a commitment to our employees, community and clients in the energy and sustainability sectors that we practice exactly what we preach. We believe that every business must be held to a higher standard of accountability.”
Jodie Williams, Director and Co-Founder of The Marketing Pod, added:
“This certification reflects two years of determination and hard work to ensure our agency supports our local community, our people and our planet. We’re immensely proud to see our efforts recognised and to be part of a global community of companies working together for change.”
The Marketing Pod hopes more businesses will make changes that benefit people and the planet in 2026, and is committed to working with consciously-minded companies to help them navigate and communicate their journey towards net zero with authenticity and transparency.
